Case studies
MES

STM Brands Boosts Operating Margin 20% via DemandCaster Supply Chain Planning

Case study showing how STM Brands replaced spreadsheets with Plex DemandCaster to cut air freight 50%, raise operating margin 20%, and improve inventory visibility across global sites.

Published
June 4, 2026
Read time
3 min read
Source

STM Brands, an Australia-based maker of mobile accessories, integrated Plex DemandCaster with Oracle NetSuite to replace manual planning. The cloud solution delivered multi-location demand visualization, algorithm-based forecasting, and proactive excess-inventory alerts. Results included a 5% gross-margin lift, 25% lower freight-to-sales ratio, and stronger cross-functional S&OP collaboration between sales, purchasing, and production teams.

Key takeaways

Operating margin rose 20% after moving from spreadsheets to DemandCaster

Air-freight spend cut 50% and freight-to-sales ratio fell 25% year-over-year

DemandCaster integrated directly with NetSuite, eliminating manual data transfers

Visual forecasts and copy-forward features accelerated planning for new SKUs

Proactive excess-stock identification reduced obsolescence risk in fast-moving electronics

Market overview

SCR methodology note

Vendor landscape

Leaders

Implementation considerations

Important consideration