Case studies
WMS

SAP Hybris Sales Cloud Implementation at Kwizda Holding

Case study of Kwizda's migration from fragmented CRM to SAP Hybris Sales Cloud for mobile-enabled global sales operations across seven business units.

Published
June 4, 2026
Read time
3 min read
Source
SAP

Kwizda Holding GmbH, an Austrian chemicals and pharmaceuticals conglomerate, replaced its legacy CRM with SAP Hybris Sales Cloud to unify customer data across seven business units. The implementation by partner maihiro delivered real-time mobile access to contracts, orders, and product availability for field sales teams. Results included faster sales cycles, improved customer trust through live data, and a foundation for future omnichannel expansion.

Key takeaways

Unified customer data across seven business units replaced fragmented legacy systems

Mobile access to real-time orders, contracts, and inventory improved field sales productivity

Four-month implementation delivered standardized processes with customization flexibility

Employees adopted the solution quickly due to intuitive mobile interface

Platform established foundation for omnichannel sales strategy

Market overview

SCR methodology note

Vendor landscape

Leaders

Implementation considerations

Important consideration