Case studies
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SAP Business ByDesign Implementation at College Football Hall of Fame

Case study of SAP Business ByDesign deployment for a sports organization relocating and expanding operations in Atlanta.

Published
June 4, 2026
Read time
3 min read
Source
SAP

The College Football Hall of Fame implemented SAP Business ByDesign to replace spreadsheet-based processes during relocation to a larger Atlanta facility. The cloud ERP solution enabled new revenue streams, reduced reporting time by 50 percent, and supported operational scaling within a three-month implementation timeline.

Key takeaways

Replaced manual spreadsheets with integrated cloud ERP during facility expansion

Achieved 50 percent reduction in time spent on financial and operational reporting

Implemented full solution in under three months with partner Navigator

Enabled introduction of new products, services, and business models

Gained 24x7 SAP support and improved operational scalability

Market overview

SCR methodology note

Vendor landscape

Leaders

Implementation considerations

Important consideration