PVH Ship From Store Implementation Using Distributed Order Management

Case studies

WMS

PVH Ship From Store Implementation Using Distributed Order Management

Case study of PVH deploying Manhattan Distributed Order Management to enable ship-from-store fulfillment during COVID-19 store closures.

Published

June 4, 2026

Read time

3 min read

Source

Manhattan Associates

PVH needed to fulfill surging ecommerce demand after closing physical stores in 2020. Using Manhattan Distributed Order Management, the company exposed store inventory to online orders and routed fulfillment to optimal locations. Implementation completed in three weeks, enabling stores to support direct-to-consumer shipments alongside distribution centers. Ship-from-store became a permanent component of PVH's omnichannel fulfillment strategy.

Key takeaways

Ship-from-store activated in three weeks using existing Manhattan Distributed Order Management

Store inventory exposed to online channels increased available assortment for ecommerce orders

Digital revenue grew over 50 percent in Q2 2020 with direct digital sales up 87 percent

Fulfillment rules configured to select optimal location for each order across stores and DCs

Ship-from-store integrated into long-term omnichannel fulfillment model post-pandemic

Market overview

SCR methodology note

Vendor landscape

Leaders

Implementation considerations

Important consideration

Original Source

Vendors mentioned in this report

No items found.