Case studies
WMS

Pollmeier Massivholz: 360-Degree View of Construction Projects with SAP Hybris Sales Cloud

Case study showing how Pollmeier Massivholz implemented SAP Hybris Sales Cloud to manage long-term timber construction projects and track all project stakeholders.

Published
June 4, 2026
Read time
3 min read
Source
SAP

Pollmeier Massivholz, a German beechwood sawmill, transitioned from selling lumber through distributors to directly engaging architects and engineers on construction projects. The company deployed SAP Hybris Sales Cloud to maintain a central view of each project, including involved parties, opportunity data, and sales history. This enabled faster information retrieval and improved coordination across the sales team without requiring prior customer references.

Key takeaways

Construction projects tracked as opportunities with incremental data capture

Central repository for all project stakeholders, memos, and order volumes

Flexible search enables quick access without knowing customer names

Improved opportunity identification and follow-up coordination

Employee coverage and service quality increased through shared customer knowledge

Market overview

SCR methodology note

Vendor landscape

Leaders

Implementation considerations

Important consideration