MTU Improves Sales Pipeline Visibility with SAP Hybris Cloud for Customer

Case studies

WMS

MTU Improves Sales Pipeline Visibility with SAP Hybris Cloud for Customer

MTU deployed SAP Hybris Cloud for Customer to consolidate customer data and gain real-time visibility into its global sales pipeline.

Published

June 4, 2026

Read time

3 min read

Source

SAP

MTU, a manufacturer of high-speed engines and propulsion systems, implemented SAP Hybris Cloud for Customer to support its sales excellence initiative. The cloud solution created a single source of customer engagement data, enabling managers to monitor leads and sales performance while giving sales teams immediate access to project requirements. The deployment was completed in eight weeks per site and reached 470 users worldwide within the first year.

Key takeaways

Single platform consolidated all customer engagement data across global operations

Sales pipeline visibility improved for managers and field teams

Eight-week deployment timeline per site with automatic quarterly updates

470 users onboarded worldwide within the first year of go-live

Foundation established for future data analytics projects on sales performance

Market overview

SCR methodology note

Vendor landscape

Leaders

Implementation considerations

Important consideration

Original Source

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