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Manhattan Transportation Procurement Improves 3PL Productivity at GENCO ATC

Case study showing how GENCO ATC replaced its internal procurement system with Manhattan Transportation Procurement to handle complex carrier bids and deliver measurable productivity and cost gains.

Published
June 4, 2026
Read time
3 min read
Source
Manhattan Associates

GENCO ATC, a large non-asset-based 3PL, faced increasing volume and complexity in transportation procurement events that its legacy analytics tool could not support. After selecting Manhattan Associates' Transportation Procurement solution, the company completed implementation in three weeks and achieved a 50 percent productivity improvement, 4 to 20 percent cost savings per event, and a 60 to 70 percent reduction in administrative time. Key capabilities include flexible lane definition, parameter-based pricing analysis, and carrier allocation across multiple dimensions.

Key takeaways

Replaced legacy analytics tool unable to scale with bid volume and complexity

Implemented Manhattan Transportation Procurement in three weeks for a $65 million truckload event

Achieved 50 percent productivity gain and 60-70 percent reduction in event administration time

Delivered 4-20 percent cost savings per procurement event for GENCO ATC and its customers

Enabled flexible lane, facility, and carrier-based decision modeling without additional events

Market overview

SCR methodology note

Vendor landscape

Leaders

Implementation considerations

Important consideration