
Liberty Art Fabrics Trade Show Order Management Case Study
Case study showing how Liberty Art Fabrics increased trade show orders 47% using mobile order writing software at 20 annual events.
Liberty Art Fabrics implemented Handshake mobile OMS to accelerate order capture at high-volume fashion trade shows. The system enabled real-time order entry, reduced customer wait times, and delivered order confirmations before buyers returned home. Headquarters gained visibility into design interest and seasonal trends from Premier Vision and other global events.
Mobile order entry reduced queue times and increased orders processed per show
Orders reached customers faster than competitors, improving follow-on sales capture
Real-time data from shows provided headquarters visibility into bestsellers and trends
System supported multi-color, size, and fabric variants common in textile sales
Quick deployment allowed reps to adopt the tool ahead of peak trade show season