Improving demand planning through information sharing: Sonus Networks case study

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SCP

Improving demand planning through information sharing: Sonus Networks case study

Case study showing how Sonus Networks used Kinaxis RapidResponse to consolidate data from ERP, Excel, and CRM for faster demand planning and real-time S&OP.

Published

June 4, 2026

Read time

3 min read

Source

Kinaxis

Sonus Networks faced delays in demand planning due to fragmented data across ERP, spreadsheets, and CRM systems. Manual forecasting required over 1,200 line items quarterly and prevented timely S&OP execution. After implementing RapidResponse, Sonus connected multiple data sources, reduced forecast creation from days to hours, enabled what-if scenario analysis, and achieved a 20% inventory reduction. The solution replaced MRP functionality in their ERP and allowed near real-time responses to demand changes.

Key takeaways

Consolidated data from ERP, Excel, and CRM into a single planning environment

Reduced forecast cycle time from days to hours with automated data syncing

Enabled real-time what-if scenario analysis for demand and supply decisions

Achieved 20% inventory reduction and decreased required warehouse space

Replaced ERP MRP with RapidResponse for faster independent demand updates

Market overview

SCR methodology note

Vendor landscape

Leaders

Implementation considerations

Important consideration

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