Case studies
WMS

Fowler Welch WMS Implementation: Accuracy and Order Fulfilment

Case study of Fowler Welch's Manhattan WMS deployment across 11 UK sites for chilled and ambient goods distribution.

Published
June 4, 2026
Read time
3 min read
Source
Manhattan Associates

Fowler Welch replaced paper-based picking with Manhattan Associates Warehouse Management to improve inventory accuracy, automate order fulfilment, and meet retailer ASN and barcode requirements. The system tracks stock by type, quantity and location, coordinates with the TMS, and supports both chilled and ambient operations. Results include streamlined processes, higher order accuracy and improved customer visibility.

Key takeaways

Replaced legacy paper-based picking with barcode scanning and system-directed workflows

Achieved high inventory accuracy across receiving, picking and despatch operations

Automated Advance Shipment Notices to improve retailer visibility and satisfaction

Extended WMS functionality from chilled to ambient goods with consistent processes

Integrated WMS with Transport Management System for end-to-end order coordination

Market overview

SCR methodology note

Vendor landscape

Leaders

Implementation considerations

Important consideration