Euramax Case Study: Sofon Configuration and Quoting for Aluminum Coil Variants
Case study showing how Euramax replaced Excel-based quoting with Sofon to manage thousands of aluminum coil variants, eliminate invalid combinations, and raise quote-to-order hit rate from 8% to 20%.
Euramax Coated Products, a global leader in coated aluminum coils, implemented Sofon to replace manual Excel and Word processes for configuring and pricing highly variable products. The system enforces business rules at the point of quote creation, automatically excludes impossible material and finish combinations, and feeds reliable data into downstream BI systems. Results include zero invalid orders, reduced failure costs, and improved sales effectiveness through structured workflows and real-time visibility.
Sofon replaced fragmented Excel data and manual Word quotes with a single structured configuration model for thousands of product variants.
Invalid material, finish, and supplier combinations are blocked at quote time, driving failure costs and post-delivery corrections to zero.
Quote-to-order conversion rose from 8% to 20% after sales shifted from high-volume low-quality quoting to targeted, service-focused activity.
Quotations now follow standardized language, currency, and approval workflows, eliminating missing information and legal complaints.
Implementation requires upfront business-rule definition, dedicated staff time, and ongoing 20% maintenance effort to keep the model current.
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