Case studies
WMS

Asahi Beverages Real-Time Analytics with SAP HANA for Demand Fulfillment

Case study showing how Asahi Beverages uses SAP HANA and BusinessObjects BI to gain real-time visibility into sales, inventory, and customer demand across beverage distribution.

Published
June 4, 2026
Read time
3 min read
Source
SAP

Asahi Beverages implemented SAP HANA and SAP BusinessObjects Business Intelligence to replace slow, fragmented reporting with instant access to sales, operations, and financial data. The platform enables sales and service teams to track daily performance, respond to market changes, and maintain accurate stock levels for retail partners. Results include improved on-time in-full delivery rates and faster identification of customer churn.

Key takeaways

Real-time visibility into sales and operations data replaced batch reporting cycles

Single source of truth improved accuracy of demand planning and retailer fulfillment

Sales teams gained instant access to performance metrics versus prior seasons

On-time in-full delivery improved by 33 percent after implementation

Instant churn detection and market trend response strengthened retailer relationships

Market overview

SCR methodology note

Vendor landscape

Leaders

Implementation considerations

Important consideration