
Advancing Digital Transformation with Customer Influence Programs
Carl Zeiss AG used SAP Customer Connection for PLM to influence SAP software development and reduce maintenance needs.
Carl Zeiss AG partnered with SAP through the Customer Connection program for Product Lifecycle Management. The collaboration enabled Zeiss to request and validate specific features, resulting in standardized functionality, simplified maintenance, and improved user experience across its global operations.
Direct input to SAP developers shaped PLM features for company needs
Standardized solutions reduced custom maintenance and support costs
CAD integration and web UI improved PLM usability and performance
Participation enabled knowledge sharing with other program members
Faster adaptation to new IT and business requirements achieved